Nala Raitt’s Portfolio 
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I made packaging inspired by the word ‘beauty’. I took a darker take on what ‘beauty’ means, denouncing beauty standards that harm women around the world. 
I was inspired by gothic flourishes and victorian design, as the Victorian period is a perfect example of going great lengths in order to achieve what society has deemed ‘beautiful’. 
The shape of the package is inspired by jewelry boxes or gems, and I included several ‘webs’ inside with arbitrary beauty standards written on them. I wanted looking into the package to feel like falling down a hole, not unsimilar to how beauty treatments lead to a spiral of more and more treatments to achieve ‘perfection’.